Super Bowl-ads: What Would Jesus Do?

We always think that we are there in the Journey from Representation to Respect, that everything is now arranged, and that we embrace diversity, radiate it and find and accept everything as normal. And it turns out again and again that this is not the case. The decline in the number of rainbow advertisements from 9 in 2020 to 2(½) this year also clearly demonstrates this. It is accompanied by increasing intolerance and even violence (less so in the Netherlands than in the US, but still here too). Diversity in advertising is therefore more important than ever.

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